Meet Mykala
Creative Brand Strategist and Writer with over a decade of experience translating cultural insights into business growth and cultural impact.
When culture meets strategy,
stories become impact.
As a Creative Brand Strategist and Writer based in Brooklyn, NY I bring over a decade of branding and communications experience—shaping strategy for global brands including JPMorganChase, Nike, Google, American Express, REFORM Alliance, and Cedars-Sinai, as well as small businesses and non-profits in Richmond, VA and New York.
Approaching my work with a playful curiosity, I pair data-driven insights with contextual storytelling that drives business solutions and builds drivers of culture across a range of creative and organizational challenges. Currently I am a Senior Creative Strategist at On Board Experiential and previously held strategy roles in design, branding, and advertising at Sylvain and Droga5.
Outside of my role as a Strategist I’m a cultural writer passionate about mental health, lifestyle, wellbeing, and aspire to continue advancing the pathways of Black creatives through the advocacy of higher education and early career advancement.
Work
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On Board Experiential
Senior Creative Strategist
October 2023 - Present21GRAMS
Senior Strategist
November 2022 - October 2023Sylvain
Brand Strategist
March 2021 – November 2022Droga5
Brand Strategist | Jr. Brand Strategist | Communications Intern
June 2019– March 2021Freelance Brand Strategist
2017– 2019Allianz Global Assistance
Content Marketing Coordinator
June 2019– March 2021
Awards & Recognitions
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Paper Therapy
Creators Nijai and Mykala came together as total strangers in 2020 through a project known as Distant Connections to developed the concept of Paper Therapy, a series of mental health prompts and aspiration cards. After Mykala Stepped away from the project, Nijai has continued to carry the vision forward to build a brand that helps people navigate their everyday emotions.